ClickEquations Blog

A Serious Look at Paid Search Marketing Strategies, Tactics & Tools

Tweet Recap: The Past Seven Days from @clickequations (2008-11-07)

  • Playing with news “delta” functions in clickequations Analyst. Now easy to see what’s different that before. #
  • Pondering the impact of organic search data in a PPC keyword-focused application. #
  • The Long Tail In Music is mostly dragging on the floor. http://bit.ly/b3tk And they don’t have to contend with ‘broad match’. #
  • In Search there is a long tail – so says Hitwise http://bit.ly/BA0d. How do you manage the head vs mid vs tail in your #ppc campaigns? #

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Some of Our Clients

  • Comcast
  • Clix Marketing
  • Beau-coup
  • Uncommon Goods
  • Gyro:HSR
  • Portent Interactive

Related posts:

  1. 10 Best Posts Of 2008 From The ClickEquations Blog In this brief pause before 2009 ramps...
  2. Google Quality Score – The Complete Series (Nov. 2008) NOTE: In November 2008 I wrote a...
  3. Match Type Keyword Trap – The Complete Series (June 2008) NOTE: In late June 2008 I wrote...
  4. Living In The PPC Past? 10 Signs Your Search Strategies Got Stuck in 2003 The world of paid search has changed...
  5. ClickEquations @ SMX West We’ll be in Santa Clara next week...
  6. Introducing One-Click Segmentation in ClickEquations Managing paid search accounts is in many...
  7. See ClickEquations at Shop.org in Las Vegas Next Week! ClickEquations gets a real public preview next...