ClickEquations Paid Search Platform

Simple on the Outside, Sophisticated on the Inside

ClickEquations is the first intelligent paid search platform. Our powerful and easy-to-use web based software simplifies paid search management, so you can run your paid search advertising more profitably in less time.

Every paid search manager has an overwhelming list of things to do. It’s hard to know what will have the highest impact on your campaigns. Even when you do know what you want to do, it’s tedious to manage.

The result is that you’re leaving profit on the table and it’s difficult to scale your campaigns.

Our full suite of user-friendly tools help you not only save time, but also find opportunities to decrease costs and increase profits.

Quick Wins with Adviser™

Focus where it matters with automatic best practice alerts and recommendations

• Highlights the highest impact tasks
• Get alerts when your account is under-performing
• Customize your Best Practices alerts by
  campaigns, ad groups, keywords and text ads

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Prioritize with Segments™

Focus with 1-click filters that isolate critical slices of your campaigns

• Get 1-click access to brand keywords, recent changes, Content Network campaigns, and custom segments
• Build and save custom filters
• Apply bulk changes to filtered results

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Easy Reports with Analyst™ Excel Plug-In

Simplify Time-Consuming Analysis and Dashboard Creation

• Super simple – Analyst makes all of your data available in Excel; no more cut and paste!
• Super powerful – Build reports in seconds not hours and reuse them across clients and accounts
• Start with a dozen pre-built templates
• Have our Support team build custom dashboards for you

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Best-in-Class Analytics

Better data, all in one place, gathered for you automatically

• 40+ Browser Based Reports and Management Dashboard
• Full Search Queries for all 3 Engines
• Flexible Revenue Attribution
• True ROI Reporting with SKU-level margin
• Advanced Metrics – Impression Share, Quality Score and More

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Flexible Bid Management

Powerful bid algorithms to automate bidding or provide bid suggestions

• 4 Algorithms Based on Your Business Goals
• Flexible Settings For Customization
• Apply Rules at the Ad Group or Keyword Level

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Easy-To-Use Campaign Management

Optimize all of your accounts in 1 interface without the drudgery

• Bulk Editing for Mass Changes
• Keyword Zoom for 360º view of keyword performance
• Build Out Negatives to Save Cost
• Manage all 3 Engines in 1 Interface
• Create, Edit and Optimize Text Ads
• Multi-Client and Multi-Account Support

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Included Customer Support

ClickEquations is more than just features. Every customer gets included lifetime support. And, there are no setup fees. Here are just some of the ways we help you:

• Personal assistance from experienced practitioners
• Dashboards customized for your business by our team
• One-on-one help to get setup and trained on ClickEquations

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