ROI Distribution Dashboards
This report displays the ROI performance distribution of your Google Campaigns and Ad Groups against high and low thresholds you define.
The report gathers information about your account in the defined timeframe, initially the last 30 days. It counts and segregates data based on the Target ROI values you enter into cells on the worksheet.
Set the ‘Great’ and ‘Poor’ levels as percentages. For the ‘Great’ value enter the target ROI for your paid search campaigns. For ‘Poor’ enter the ROI you find unacceptable.
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Learn More
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