ClickEquations - Overview

ClickEquations is an advanced paid search management platform that offers search professionals deep insights into account performance and the ability to save time while improving results.

We designed it based on our years of experience managing large PPC accounts like Comcast, Forbes, Liz Claiborne, Office Max and Nautica.

It includes everything you need to quickly monitor your campaigns, provides recommendations on ways you can save money or improve returns, and delivers the best management dashboards you’ve ever seen.

ClickEquations offers specific benefits to save you time and drive better results.
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ClickEquations Analyst

A powerful Excel plug-in

  • Access 100% of your PPC data live within Excel
  • Create custom dashboards and update them with one click
  • Download new shared operating or management reports from our website

You get rich insights into the performance of your search campaigns, and power tools for driving better results:

  • Full search query reporting
    See what the searcher typed and the keyword the engine matched it to for nearly every click
  • True ROI reporting
    Find out how much profit you’re actually making on each keyword or ad-group based on sku-level margins
  • Full Campaign Editing
    Easily modify keywords, ad-groups, or campaigns for any search engine
  • Intelligent ‘quick-win’ recommendations
    Tell you exactly where you have opportunity to improve your results
  • Impressive Management Dashboards
    Complete weekly or monthly views easily updated with a single click

Innovative ClickEquations features you won’t find elsewhere:

  • Metrics
    Visibility into formerly hidden or proprietary metrics like Impression Share, ClickShare, ClickVariance, and more
  • Bid Management
    Three bid algorithms, including one created at The Wharton School
  • Testing
    Multivariate Text-Ad creative testing tool - find the best copy for your ad based on either click-through or conversion rate
  • Template Sharing
    Entry into a community of search professionals sharing custom report and dashboard templates

Next Step:

  • Get A Free 30-Day Trial of ClickEquations
    Sign-up today and you can be up-and-running with ClickEquations in just a few days. There are no long-term contracts, and your first 30-days are free.Yes, Sign Me Up.

SOME OF OUR Clients