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Up Close With Google Quality Score

Craig Danuloff was a guest on a panel of expert at “Up Close with Google Quality Score” at SMX West 2009.

Video Contents

In his piece of the presentation, Craig shares:

  • An overview of the role Quality Score plays for search advertisers
  • A summary of how Impression Share lets you see the cost of poor Quality Score
  • Some statistical analysis of Quality Score we’ve done using ClickEquations Analyst

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