http://www.clickequations.com/blog/2011/01/paid-search-without-keywords/ A Long Hard Look At Paid Search Marketing Strategies, Tactics, and Tools Mon, 06 Feb 2012 16:52:00 +0000 hourly 1 http://wordpress.org/?v=3.5 http://www.clickequations.com/blog/2011/01/paid-search-without-keywords/comment-page-1/#comment-1370 Alex Cohen Tue, 15 Feb 2011 21:49:00 +0000 http://www.clickequations.com/blog/?p=2925#comment-1370 Wouldn’t it be wonderful if we could just plug and play like that? Sadly, I think the targeting will still often be too broad, conversion rates and value will differ too much and the engine’s systems too rudimentary in their measurement to be fully automated.

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