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	<title>Comments on: The Secret Truth Series #3 &#8211; They&#8217;re Called Ad Groups</title>
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	<link>http://www.clickequations.com/blog/2010/02/st2-ad-groups/</link>
	<description>A Long Hard Look At Paid Search Marketing Strategies, Tactics, and Tools</description>
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		<title>By: 21 Secret Truths of PPC &#8211; The Summary &#124; The ClickEquations Blog</title>
		<link>http://www.clickequations.com/blog/2010/02/st2-ad-groups/comment-page-1/#comment-1123</link>
		<dc:creator>21 Secret Truths of PPC &#8211; The Summary &#124; The ClickEquations Blog</dc:creator>
		<pubDate>Tue, 27 Jul 2010 15:04:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.clickequations.com/blog/?p=1969#comment-1123</guid>
		<description><![CDATA[[...] organization of your account is the key to a lot of your success. The way you choose to group keywords into ad groups defines the way your text ads align with the search queries you attract. And the way you place ad [...]]]></description>
		<content:encoded><![CDATA[<p>[...] organization of your account is the key to a lot of your success. The way you choose to group keywords into ad groups defines the way your text ads align with the search queries you attract. And the way you place ad [...]</p>
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		<title>By: The Myth of Single Keyword Ad Groups for Improved Quality Score &#124; The ClickEquations Blog</title>
		<link>http://www.clickequations.com/blog/2010/02/st2-ad-groups/comment-page-1/#comment-971</link>
		<dc:creator>The Myth of Single Keyword Ad Groups for Improved Quality Score &#124; The ClickEquations Blog</dc:creator>
		<pubDate>Sun, 04 Apr 2010 21:04:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.clickequations.com/blog/?p=1969#comment-971</guid>
		<description><![CDATA[[...] quality score.The Right Number of Keyword Per Ad Group Is&#8230;You may recall that we want to work from the text ad (or text ads) backwards. So the number of keywords really isn&#8217;t important. What matters is the alignment of the [...]]]></description>
		<content:encoded><![CDATA[<p>[...] quality score.The Right Number of Keyword Per Ad Group Is&#8230;You may recall that we want to work from the text ad (or text ads) backwards. So the number of keywords really isn&#8217;t important. What matters is the alignment of the [...]</p>
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		<title>By: home builders marketing</title>
		<link>http://www.clickequations.com/blog/2010/02/st2-ad-groups/comment-page-1/#comment-931</link>
		<dc:creator>home builders marketing</dc:creator>
		<pubDate>Wed, 17 Mar 2010 11:48:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.clickequations.com/blog/?p=1969#comment-931</guid>
		<description><![CDATA[Participate in the search engine strategies forum to learn key tactics on SEO, link building, social media optimization, paid search and more! Use analytics tools to get the specific answers you need about your search marketing]]></description>
		<content:encoded><![CDATA[<p>Participate in the search engine strategies forum to learn key tactics on SEO, link building, social media optimization, paid search and more! Use analytics tools to get the specific answers you need about your search marketing</p>
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		<title>By: The Secret Truth Series #6 &#8211; Success Through Negative Brand Keywords &#124; The ClickEquations Blog</title>
		<link>http://www.clickequations.com/blog/2010/02/st2-ad-groups/comment-page-1/#comment-906</link>
		<dc:creator>The Secret Truth Series #6 &#8211; Success Through Negative Brand Keywords &#124; The ClickEquations Blog</dc:creator>
		<pubDate>Fri, 05 Mar 2010 18:27:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.clickequations.com/blog/?p=1969#comment-906</guid>
		<description><![CDATA[[...] haven&#8217;t done yet, and can offer huge benefits in any campaign.As covered in the discussion of Secret Truth #3 and #4, when the keywords within an ad group or campaign have inconsistent business goals or [...]]]></description>
		<content:encoded><![CDATA[<p>[...] haven&#8217;t done yet, and can offer huge benefits in any campaign.As covered in the discussion of Secret Truth #3 and #4, when the keywords within an ad group or campaign have inconsistent business goals or [...]</p>
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		<title>By: Behind the 21 Secret Truths of High-Resolution PPC &#124; High-Resolution PPC</title>
		<link>http://www.clickequations.com/blog/2010/02/st2-ad-groups/comment-page-1/#comment-895</link>
		<dc:creator>Behind the 21 Secret Truths of High-Resolution PPC &#124; High-Resolution PPC</dc:creator>
		<pubDate>Thu, 25 Feb 2010 15:53:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.clickequations.com/blog/?p=1969#comment-895</guid>
		<description><![CDATA[[...] The Secret Truth Series #3: They&#8217;re Called Ad Groups [...]]]></description>
		<content:encoded><![CDATA[<p>[...] The Secret Truth Series #3: They&#8217;re Called Ad Groups [...]</p>
]]></content:encoded>
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		<title>By: Ad News and Views from Around the Web &#124; Cirrous Marketing</title>
		<link>http://www.clickequations.com/blog/2010/02/st2-ad-groups/comment-page-1/#comment-894</link>
		<dc:creator>Ad News and Views from Around the Web &#124; Cirrous Marketing</dc:creator>
		<pubDate>Thu, 25 Feb 2010 10:44:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.clickequations.com/blog/?p=1969#comment-894</guid>
		<description><![CDATA[[...] ClickEquation’s ad groups 101 We’ve chatted about ad groups before. But don’t take it entirely from us. ClickEquation’s Craig Danuloff explores how ad groups work and how they can benefit your PPC campaigns. Couldn’t have said it better ourselves. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] ClickEquation’s ad groups 101 We’ve chatted about ad groups before. But don’t take it entirely from us. ClickEquation’s Craig Danuloff explores how ad groups work and how they can benefit your PPC campaigns. Couldn’t have said it better ourselves. [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Yahoo! Search Marketing Blog &#187; Ad News and Views from Around the Web</title>
		<link>http://www.clickequations.com/blog/2010/02/st2-ad-groups/comment-page-1/#comment-893</link>
		<dc:creator>Yahoo! Search Marketing Blog &#187; Ad News and Views from Around the Web</dc:creator>
		<pubDate>Wed, 24 Feb 2010 14:43:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.clickequations.com/blog/?p=1969#comment-893</guid>
		<description><![CDATA[[...] ClickEquation’s ad groups 101 We’ve chatted about ad groups before. But don’t take it entirely from us. ClickEquation’s Craig Danuloff explores how ad groups work and how they can benefit your PPC campaigns. Couldn’t have said it better ourselves. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] ClickEquation’s ad groups 101 We’ve chatted about ad groups before. But don’t take it entirely from us. ClickEquation’s Craig Danuloff explores how ad groups work and how they can benefit your PPC campaigns. Couldn’t have said it better ourselves. [...]</p>
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	<item>
		<title>By: Ad News and Views from Around the Web &#171; Yahoo! Advertising Blog</title>
		<link>http://www.clickequations.com/blog/2010/02/st2-ad-groups/comment-page-1/#comment-892</link>
		<dc:creator>Ad News and Views from Around the Web &#171; Yahoo! Advertising Blog</dc:creator>
		<pubDate>Wed, 24 Feb 2010 14:35:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.clickequations.com/blog/?p=1969#comment-892</guid>
		<description><![CDATA[[...] ClickEquation’s ad groups 101 We’ve chatted about ad groups before. But don’t take it entirely from us. ClickEquation’s Craig Danuloff explores how ad groups work and how they can benefit your PPC campaigns. Couldn’t have said it better ourselves. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] ClickEquation’s ad groups 101 We’ve chatted about ad groups before. But don’t take it entirely from us. ClickEquation’s Craig Danuloff explores how ad groups work and how they can benefit your PPC campaigns. Couldn’t have said it better ourselves. [...]</p>
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