Comments on: 2009: The Year AdWords Attacked Organic Search

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Negative Effect on SEO From Duplicate Content — Thu, 28 Apr 2011 22:31:25 +0000

[...] position is about 70% of traffic. Something to read: The Year AdWords Attacked Organic Search 2009: The Year AdWords Attacked Organic Search | The ClickEquations Blog I think the author should update this article because it is very actual in 2011 Natural [...]

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[...] The attack of paid search on organic search listings [...]

By: Twitter Weekly Updates for 2010-01-10

Twitter Weekly Updates for 2010-01-10 — Mon, 11 Jan 2010 05:02:56 +0000

[...] The Year AdWords Attacked Organic Search: http://www.clickequations.com/blog/2009/12/2009-google-adwords-changes/ [...]

By: New AdWords Beta, Paid Versus Organic Search, and PPC New Year’s Resolutions | Blog

Fri, 08 Jan 2010 16:20:26 +0000

[...] and user, but many of them hurt organic search as Alex Cohen at ClickEquations points out in this post. Sure a lot of these AdWords updates, many of which were discussed on this blog, will impact [...]

By: Most Tweeted Articles by E-Commerce Experts

Most Tweeted Articles by E-Commerce Experts — Wed, 06 Jan 2010 17:27:10 +0000

[...] – Topic for Jan. 5, 2010 « The Customer Service Dialogue 2 Likes 2009: The Year AdWords Attacked Organic Search | The ClickEquations Blog Pundits are already calling 2009 The Great Recession. Search marketing has been more recession [...]

By: Bibi Mukherjee

Bibi Mukherjee — Thu, 24 Dec 2009 19:59:09 +0000

Alex, A very comprehensive list. One gain for organic search has been Google's link serves for branded search . For example , if you search for well known brands , their links directly come up in Google's tool bar & clicking on them, lands you on their home page. This feature weans advertisers even more from spending on branded keywords and focus more on long tailed and non branded keywords.

By: Bibi Mukherjee

Bibi Mukherjee — Thu, 24 Dec 2009 14:59:09 +0000

By: Rob Bunting

Rob Bunting — Mon, 21 Dec 2009 19:13:09 +0000

This is a great summary of the year's changes in AdWords, thank you for providing such a helpful post Alex. The links and illustrations really help explain the new features.

In terms of keeping up with the increasingly competitive landscape for AdWords in 2010, I see myself spending more time with running the more sophisticated reports, such as the Search Query Report or looking at conversion by time of day and days of the week and also leaning on the Google support team where appropriate. There have been times the team at Google has really help me out in setting up and optimizing campaigns. By the same token, I am learning a lot from colleagues like you as well from posts like this one!

By: 34m0

34m0 — Mon, 21 Dec 2009 12:59:03 +0000

Mr. RedFly, is there a typo in this?

"For example, www.clickequations.com/blog, www.clickequations.com and www.example.clickequations.com would all be acceptable in the same ad group. However, you could mix www.clickequations.com and www.clickequations.paidsearch.com in the same ad group, for example."