http://www.clickequations.com/blog/2008/09/mantra-of-high-resolution-ppc/ A Long Hard Look At Paid Search Marketing Strategies, Tactics, and Tools Mon, 06 Feb 2012 16:52:00 +0000 hourly 1 http://wordpress.org/?v=3.5 http://www.clickequations.com/blog/2008/09/mantra-of-high-resolution-ppc/comment-page-1/#comment-787 Arif Momin Thu, 15 Jan 2009 16:04:09 +0000 http://www.clickequations.com/blog/?p=410#comment-787 I have a website which sells many products which have individual landing pages e.g. Television, Refridgerator, Oven & Vaccum Cleaner. I have made each of them as individual accounts and have kept a seperate account for my Brand. I get conversions from each of them which are tracked. The brand account gives conversions and the conversions are tracked according to the products which shows me which product was bought after landing on the website homeapage. My issue is with the metrics that how should I calculate the percentage of clicks diverting to each product page after any one lands on the website homepage in the Brand account.

]]> http://www.clickequations.com/blog/2008/09/mantra-of-high-resolution-ppc/comment-page-1/#comment-288 Arif Momin Thu, 15 Jan 2009 11:04:09 +0000 http://www.clickequations.com/blog/?p=410#comment-288 I have a website which sells many products which have individual landing pages e.g. Television, Refridgerator, Oven & Vaccum Cleaner. I have made each of them as individual accounts and have kept a seperate account for my Brand. I get conversions from each of them which are tracked. The brand account gives conversions and the conversions are tracked according to the products which shows me which product was bought after landing on the website homeapage. My issue is with the metrics that how should I calculate the percentage of clicks diverting to each product page after any one lands on the website homepage in the Brand account.

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